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A web-based hybrid system for blended electronic, mobile and social media marketing planning

Li, Shuliang and Li, Jim Zheng (2012) A web-based hybrid system for blended electronic, mobile and social media marketing planning. In: IEEE Proceedings of the International Conference on Computer Science and Service System (CSSS 2012). IEEE, pp. 3549-3552. ISBN 9781467307192

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Item Type:Book Section
Additional Information:IEEE Proceedings of the International Conference on Computer Science and Service System (CSSS 2012), 11th -13th August 2012, Nanjing, China.
Research Community:University of Westminster > Westminster Business School
ID Code:10474
Deposited On:08 May 2012 13:51
Last Modified:27 Mar 2014 15:16

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