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Blame it on patriarchy: greater sexist attitudes are associated with stronger consideration of cosmetic surgery for one’s self and partner

Swami, Viren and Pietschnig, Jakob and Stewart, N. and Nader, Ingo W. and Stieger, Stefan and Shannon, S. and Voracek, Martin (2013) Blame it on patriarchy: greater sexist attitudes are associated with stronger consideration of cosmetic surgery for one’s self and partner. International Journal of Psychology, 48 (6). pp. 1221-1229. ISSN 0020-7594

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Official URL: http://dx.doi.org/10.1080/00207594.2012.740566

Abstract

In the present work, we examined associations between oppressive, sexist beliefs and consideration of cosmetic surgery for oneself and also endorsement of cosmetic surgery for one's romantic partner. A total of 554 German-speaking volunteers from the community, mainly in Austria, completed measures of consideration of cosmetic surgery and three measures of sexist attitudes, while a subset of participants in romantic relationships completed a measure of endorsement of cosmetic surgery for their partners along with the measures of sexism. Preliminary analyses showed that women and single respondents were more likely to consider having cosmetic surgery than men and committed respondents, respectively. Further analyses showed that consideration of cosmetic surgery for oneself was significantly associated with sexist attitudes, particularly hostile attitudes to women. In addition, among participants in a relationship, sexist attitudes were associated with endorsement of cosmetic surgery for one's partner. These results indicate that attitudes to cosmetic surgery for oneself and one's partner are shaped by gender-ideological belief systems in patriarchal societies. Possible implications for understanding the motivations for having cosmetic surgery, among both single respondents and couples, are discussed.

Item Type:Article
Research Community:University of Westminster > Social Sciences, Humanities and Languages, School of
ID Code:11407
Deposited On:30 Oct 2012 13:53
Last Modified:28 Jan 2014 16:01

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