Book review of Leslie De Chernatony's from brand vision to brand revaluation: strategically building and sustaining brands

Bradley, Nigel (2002) Book review of Leslie De Chernatony's from brand vision to brand revaluation: strategically building and sustaining brands. International Journal of Market Research, 44 (2). p. 245. ISSN 1470-7853

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Item Type: Article
Subjects: University of Westminster > Westminster Business School
Depositing User: Users 4 not found.
Date Deposited: 15 Feb 2006
Last Modified: 13 Oct 2011 11:19
URI: http://westminsterresearch.wmin.ac.uk/id/eprint/1313

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