WebMarP: A Web-enabled hybrid intelligent system for evaluating marketing, social media marketing, digital marketing and e-commence performance

Li, Shuliang and Li, J.Z. (2012) WebMarP: A Web-enabled hybrid intelligent system for evaluating marketing, social media marketing, digital marketing and e-commence performance. Research software system. (Unpublished)

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Abstract

A Web-enabled hybrid intelligent system for evaluating marketing, social media marketing, digital marketing and e-commence performance

Item Type: Other
Uncontrolled Keywords: WebMarP; digital marketing performance; social media marketing performance; e-commerce performance;
Subjects: University of Westminster > Westminster Business School
SWORD Depositor: repository@westminster.ac.uk
Depositing User: repository@westminster.ac.uk
Date Deposited: 19 Apr 2017 14:02
Last Modified: 19 Apr 2017 14:02
URI: http://westminsterresearch.wmin.ac.uk/id/eprint/18928

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