El-Murad, Jaafar and McConnachie, J. (2003) A consumer buying behaviour model for retail within museums. In: Farrell, Andrew and Lee, Nick and Lings, Ian, (eds.) Proceedings of the Academy of Marketing Annual Conference: a history of the next decade. Academy of Marketing. ISBN 1854494600
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| Item Type: | Book Section |
|---|---|
| Research Community: | University of Westminster > Westminster Business School |
| ID Code: | 2566 |
| Deposited On: | 30 Oct 2006 |
| Last Modified: | 17 Oct 2011 16:43 |
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