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A structural equation model of customer satisfaction and future purchase of mail-order speciality food

Mai, Li-Wei and Ness, Mitchell R. (2006) A structural equation model of customer satisfaction and future purchase of mail-order speciality food. International Journal of Business Science and Applied Management, 1 (1). pp. 1-13. ISSN 1753-0296

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Official URL: http://www.business-and-management.org/library/200...

Abstract

Analyses the relationship between satisfaction with mail-order speciality food attributes, overall satisfaction, and likelihood of future purchase using a structural equation model. The results indicate that customer satisfaction is associated with both service and product features of mail order speciality food.

Item Type:Article
Uncontrolled Keywords:Customer satisfaction, re-purchase intentions, speciality mail order food, structural equation modelling
Research Community:University of Westminster > Westminster Business School
ID Code:3720
Deposited On:04 Apr 2007
Last Modified:17 Oct 2011 16:37

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