Review of 'Strategic marketing plan: the 12P model' by Ranjan Madenayeke

Hollins, Bill (2004) Review of 'Strategic marketing plan: the 12P model' by Ranjan Madenayeke. Professional Manager. ISSN 0969-6695

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Item Type: Article
Subjects: University of Westminster > Westminster Business School
Depositing User: Miss Nina Watts
Date Deposited: 05 Apr 2007
Last Modified: 17 Oct 2011 14:06
URI: http://westminsterresearch.wmin.ac.uk/id/eprint/3752

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