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Review of 'Strategic marketing plan: the 12P model' by Ranjan Madenayeke

Hollins, Bill (2004) Review of 'Strategic marketing plan: the 12P model' by Ranjan Madenayeke. Professional Manager . ISSN 0969-6695

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Item Type:Article
Research Community:University of Westminster > Westminster Business School
ID Code:3752
Deposited On:05 Apr 2007
Last Modified:17 Oct 2011 15:06

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