The creation of the new Marketer - are we getting it right?

Lynch, Jacqueline (2007) The creation of the new Marketer - are we getting it right? In: Academy of Marketing Conference (AM2007), 03-06 Jul 2007, Egham, Surrey, UK. (Submitted)

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Item Type: Conference or Workshop Item (Paper)
Subjects: University of Westminster > Westminster Business School
Depositing User: Miss Nina Watts
Date Deposited: 05 Jun 2007
Last Modified: 17 Oct 2011 15:23
URI: http://westminsterresearch.wmin.ac.uk/id/eprint/4119

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