Audiences, 2.0 - (Just Joining In)

Jackson, Lizzie (2007) Audiences, 2.0 - (Just Joining In). In: Launch of the Audiences and Identities Research Group, University of Westminster, Harrow, UK. (Unpublished)

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Audiences can behave in unpredictable ways, and participatory media makes once invisible audiences visible through the ablity to co-create content. In addition, audiences consume pan-platform content around brands in new ways.

Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: Audiences, creative, co-production, participatory media, BBC
Subjects: University of Westminster > Media, Arts and Design
Depositing User: Miss Nina Watts
Date Deposited: 19 Aug 2008 08:34
Last Modified: 19 Aug 2008 08:34

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