Trends on interactive platforms for social media through Web2.0

Jin, Li, Psarrou, Alexandra, Cao, Sanxing and Chen, Yajing (2009) Trends on interactive platforms for social media through Web2.0. In: International Conference on Management and Service Science. MASS '09. 20-22 Sept. 2009. IEEE. ISBN 9781424446384


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With the rapid development of the Internet, social networking on Web2.0 becomes a novel social media for mass communication. It relies on new online technologies and practices to enable ordinary people to share opinions, insights, expertise, experiences, and interests with each other and further reduce the barriers to collaboration, skill-building and discovery. Web2.0 as the next generation of networking services emphasizes social interaction and share of user-generated content in a collaborative environment. It has evolved and transferred the Internet into a platform by supporting rich digital media technology for the development of innovative business, educational, and cultural applications. In conjunction with Web 3D technology, social networking has already begun to foster an intuitive and immersive system that allows effective visual communication and delivers real time natural interactive experience for enhancing user motivation and engagement compared with the traditional static and text-oriented online information systems and content management systems.

Item Type: Book Section
Subjects: University of Westminster > Science and Technology > Electronics and Computer Science, School of (No longer in use)
Depositing User: Miss Nina Watts
Date Deposited: 18 Jan 2010 15:03
Last Modified: 11 Aug 2010 14:36

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