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Lest we forget the customer experience: the dark side of S-D logic within the consumer services context

Hilton, Toni (2008) Lest we forget the customer experience: the dark side of S-D logic within the consumer services context. In: Shifting focus from the Mainstream to Offbeat: the proceedings of the Annual ANZMAC Conference, 01 - 03 Dec 2008, University of Sydney, Sydney.

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Item Type:Conference or Workshop Item (Paper)
Research Community:University of Westminster > Westminster Business School
ID Code:7811
Deposited On:23 Mar 2010 10:23
Last Modified:23 Mar 2010 10:23

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