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A Web-enabled intelligent approach towards digital marketing planning: the integrated system and its effectiveness

Li, Shuliang and Li, Jim Zheng and Hong, He (2010) A Web-enabled intelligent approach towards digital marketing planning: the integrated system and its effectiveness. In: Proceedings of the 9th WSEAS International Conference on Applied Computer and Applied Computational Science (ACACOS '10), Hangzhou, China, 11th – 13th April 2010. WSEAS, pp. 17-22.

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Item Type:Book Section
Research Community:University of Westminster > Electronics and Computer Science, School of
ID Code:7824
Deposited On:30 Mar 2010 10:59
Last Modified:19 Apr 2010 12:18

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