A Web-enabled intelligent approach towards digital marketing planning: the integrated system and its effectiveness

Li, Shuliang and Li, Jim Zheng and Hong, He (2010) A Web-enabled intelligent approach towards digital marketing planning: the integrated system and its effectiveness. In: Proceedings of the 9th WSEAS International Conference on Applied Computer and Applied Computational Science (ACACOS '10), Hangzhou, China, 11th – 13th April 2010. WSEAS, pp. 17-22.

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Item Type: Book Section
Subjects: University of Westminster > Science and Technology > Electronics and Computer Science, School of (No longer in use)
Depositing User: Miss Nina Watts
Date Deposited: 30 Mar 2010 09:59
Last Modified: 19 Apr 2010 11:18
URI: http://westminsterresearch.wmin.ac.uk/id/eprint/7824

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