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Conference or Workshop Item

Mai, Li-Wei and Liplica, W. (2010) Gay targeted advertising in mass media: an examination of the interpretations and attitudes of target and non-target consumers. In: Academy of Marketing 2010 Annual Conference, 6 - 8 July 2010, Coventry University Business School .

This list was generated on Sat May 28 23:24:48 2016 BST.