Items where Author is Oakes, S.
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Book SectionHughes, Tim and Hilton, Toni and Little, Ed and Marandi, Ebi (2011) Resource integration using self-service technology: the customer perspective. In: Patterson, A. and Oakes, S., (eds.) Proceedings of the Academy of Marketing Conference 2011: Marketing Field Forever. Academy of Marketing, Liverpool. ISBN 9780956112234 |